Turn Guest Feedback into Repeat Stays
Automatically collect, analyze, and act on guest sentiment across every property and touchpoint, powered by AI
Why Guest Feedback in Hospitality Matters
Guest feedback isn’t just a satisfaction score – it contains priceless data reflecting the full arc of a stay, across dozens of touchpoints, teams, and systems. Generic, siloed survey tools strip away that context. The brands that win are the ones that connect feedback to the guest behind it and act on it right away.
Guests Don’t Abandon, They Signal Intent
A low score on a spa visit means something different than a low score on check-in. Understanding feedback in context, tied to the actual guest, stay, and touchpoint, is what turns a survey response into an operational insight.
Multi-Property Complexity Demands More
Hospitality brands can’t manage guest sentiment property by property. Without a unified view, issues go undetected, and high-performing locations go unrecognized.
Slow Follow-Up Costs You
Guests who share feedback expect acknowledgment. A delayed or generic response signals indifference and sends loyal guests looking elsewhere.
How It Works
Every piece of guest feedback tells a story. Ascent360 connects real-time sentiment with the complete guest profile, including preferences, stay history, and more, so you understand the guest behind it and act with relevance.
Centralize Feedback Across Every Channel
Understand Sentiment at Scale w/ AI
Act Before the Moment Passes
A True Guest Golden Record
Feedback is enriched with data from your PMS, booking engine, F&B, spa, and more – giving your team the full context behind every response, not just the score.
Cross-Property Intelligence
Track guest feedback by property or portfolio. Identify what your top locations are doing right and where others need support.
Automation Without Complexity
Launch feedback collection and response workflows without IT, manual rules, or custom integrations. Ascent360 handles the complexity automatically, so your team doesn’t have to.
Purpose-Built for Hospitality
Unlike generic survey tools, Ascent360 is designed for the nuance of hospitality – multi-system environments, long guest relationships, and high-value stays.
Why Hotels & Resorts Choose Ascent360
Unified Guest View
Connects data from multiple guest touchpoints to provide a golden record.
Smarter Segmentation
Know your guests, grow your revenue with segmentation powered by your guest data
Behavior-Based Targeting
Market to every type of guest based on spend, frequency, loyalty, and more
Automated Campaigns
Drive direct bookings, upsells, and return visits automatically
Every Guest, Every Channel
Personalize the guest experience across email, SMS, direct mail, and paid ads – all from one platform
White Glove Client Support
Gain access to our dedicated team of marketing and data experts
Make Every Piece of Guest Feedback Count
See how Ascent360 helps your team automatically collect, understand, and act on guest sentiment across your property or portfolio.