Resources

Webinar

Turning Guest Feedback into Revenue, No Matter the Weather

Join industry-leading experts from Crystal Mountain, Guest Research, and Ascent360 for an in-depth look at how ski resorts can own the early-season no matter the weather.

Podcast

GAIN Momentum | CRM Secrets and the Power of the Voice Channel

Learn how to use a hotel CRM and CDP to unify guest data, personalize guest journeys, and drive repeat bookings.

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Case Study

Linchris Doubles Direct Booking Revenue with Ascent360

Linchris, a leading hotel management company with 30+ properties, doubles their direct booking revenue with the AI-First Ascent360 CDP.

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Guide

The Guest Gold Mine: 8 High-Value Segments Hiding in Your Database

Your most valuable guests aren't strangers you still need to find. They're already in your database, hiding in plain sight. Think of your guest database as a gold mine. Everything you need to drive more direct revenue, reduce reliance on OTAs, and maximize retention is already there - you just need the right tools to activate it.

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Webinar

Building a Best-In-Class Tech Stack for Hospitality with Lark and Ascent360

Lark, a leader in the hospitality space, joins Ascent360 on-stage at Digital Transformation in Hotels & Hospitality Summit to discuss how hoteliers can deliver personalized, data-driven guest experiences at scale while preserving the authentic character that keeps guests coming back.

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Podcast

Why Hotels That Embrace CDPs & AI Will Dominate Their Market

Scott Buelter, CEO of Ascent360 joins Steve Carran and David Millili on The Modern Hotelier to dive into the transformative power of AI, data, and personalization in the hospitality industry.

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Webinar

Elevate Every Moment: Curating Unforgettable Experiences Through Best-of-Breed Tech

Industry-leading experts from Mountain Capital Partners (MCP) and accesso, joined Ascent360 for a fireside chat that went beyond the basics to explore what actually drives repeat visits, guest loyalty, and unforgettable experiences.

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Guide

Revenue Unwrapped: A BFCM Blueprint for Hoteliers

This holiday season, discover how to own the moment with this comprehensive list of proven strategies and campaigns.

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Webinar

Transform Data Into Dollars Through Hyper-Personalization

Ascent360 & Maestro joined New England Inns & Resorts Association (NEIRA), to discuss how properties of all sizes are turning data into dollars through precise personalization and an automated "set it and let it" approach.

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Podcast

Hospitality TechTalk: Episode 3: The Future of Data-Driven Hospitality

In the final episode of this 3 part-series, Scott Buelter, CEO of Ascent360, and Michelle Dawn Mooney, host of the Hospitality TechTalk podcast, discuss the future of data-driven hospitality and what hoteliers can expect.

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Podcast

Hospitality TechTalk: Episode 2: Seamless Integration, Real Result

In episode 2 of this 3 part-series, Scott Buelter, CEO of Ascent360, and Michelle Dawn Mooney, host of Hospitality TechTalk, discuss the power of the Ascent360 and Maestro PMS integration and what it means for hoteliers.

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Podcast

Hospitality TechTalk: Episode 1: Turning Guest Data into Marketing Gold

In episode 1 of this 3 part-series, Scott Buelter, CEO of Ascent360, joins Michelle Dawn Mooney, host of Hospitality TechTalk, to share the secrets behind turning guest data into gold.

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Podcast

How a CDP Helps Hotels Drive Direct Revenue

Heather Knutson of Ascent360 joins Steve Carran and David Millili on The Modern Hotelier to share the key differences between a CRM and a Customer Data Platform and how a CDP helps hotels drive direct revenue.