Resort marketers face unique challenges and while Customer Data Platforms can’t control the weather (yet), they do promise to solve the issue of scattered guest data.
An in-depth look at how ski and four-season resorts can use guest data and segmentation to increase sales and drive return visits.
An in-depth look at the top four campaigns every retailer, resort, and brand should be using to maximize sales and customer retention.
Congrats! You’re Ready to Take Your Marketing From Plain and Generic to Sophisticated and Personalized. To get you started, we’ve created this step-by-step checklist to help guide you as you prepare to put your own data driven strategy into action.
You spend countless hours poring over email campaigns. Are your emails reaching your audience’s inboxes — or are they being delivered at all?
Data driven marketing is becoming a major player in today’s world, but on the surface, it can be difficult to decipher exactly what it is, how it’s different from other forms of marketing, and in what ways it can help your business.
Gone are the days of generic, one-size-fits all marketing messages. The “batch and blast” method is an inefficient strategy that belongs in the past. Today’s retail marketers should focus on a more personalized, segmented, and automated approach.
Don’t let customers slip through the cracks throughout the buying cycle —meet them where they are at every stage using a data-driven approach.
Our eBook helps Bike Retailers utilize data-driven marketing to adapt to a booming bike industry and build stronger customer relationships.
Learn how the Ascent360 Data Driven Marketing Platform underpins marketing best practices that nurture relationships for life and increase sales.
Everything you need to know about using templates for effective email marketing.
If you’re a customer data platform (CDP) vendor, you’re probably feeling pretty good right now. I hate to break it to you, but you shouldn’t be. The CDP market has it all wrong.
