Drive More Direct Revenue
Deliver a five-star guest experience at every touchpoint — before, during, and after their stay. With powerful email marketing built into the Ascent360 Customer Data Platform, you can effortlessly transform fragmented guest data into personalized, automated campaigns that grow direct revenue, spark loyalty, and keep guests coming back.
Email marketing proves to be an incredibly cost-effective channel, delivering an average return of $36 for every dollar spent.
Marketing emails triggered by behavior generate 10x greater revenue, and personalization can contribute 5% to 25% of a company’s total revenue.
How it Works
Connected + Clean
Every great email starts with accurate, enriched guest data. By pulling information from all your source systems daily, the Ascent360 CDP provides a “Golden Record” of each guest allowing you to build precise audience segments.
Segment + Target
Effortlessly create highly targeted audiences — VIPs, lapsed guests, booking anniversaries, traveler types, and more — in minutes, using enhanced demographic, behavioral, and transactional data.
Set It + Let It Run
Launch intelligent, high-converting campaigns like pre-arrival upsells, OTA win-backs, and cart abandonment emails — all triggered automatically, so your emails are always delivered to the right audience at the perfect moment.
Track + Enhance
Monitor key campaign metrics like open rates, click-throughs, and attributed revenue — all in one intuitive dashboard. Quickly identify top-performing campaigns and refine your strategy based on what’s working.
Features & Functionality
Drag & Drop Builder
Effortlessly create beautiful, branded emails — no coding or design skills required.
OTA Proxy Emails
Engage your guests at every stage and drive more direct bookings with our OTA Proxy feature.
Abandoned Cart
Recover lost revenue by automatically re-engaging guests who didn’t complete their booking.
AI-Powered Email Marketing (Coming Soon!)
Use our in-platform AI agent to create precise audiences & emails in minutes instead of hours.
Built-In Compliance
The Ascent360 CDP guarantees your campaigns are compliant with every major Spam Law Authority like CAN-SPAM, CASL, and GDPR.
Revenue Attribution Tracking
See exactly how much incremental revenue your email marketing is generating.
Multi-Channel Reach
Launch SMS campaigns and build precise audiences for social ads & direct mail all from one platform.
White Glove Client Support
Get top-tier support from our hands-on Client Success team when you need it.
Real Clients, Real Results
From mid-size to enterprise, discover what other properties have achieved through precisely automated email marketing and the Ascent360 Customer Data Platform.
“We highly recommend working with Ascent360 to amplify your data and use it to better communicate with your guests. Plus, their client success team is amazing!”
“The Ascent360 CDP and their team of industry professionals have become an integral part of the marketing efforts that drive Steamboat Ski & Resort Corp forward.”
“Working with Ascent360 has enabled us to house all of our guest interactions under one roof, allowing for simple segmentation of unique customer audiences for a variety of marketing communication channels.”
Over 100 Data Sources
Marketing and Integration Experts
Your data holds the key to untapped revenue—Ascent360 helps you activate it. Our platform integrates with, unifies, and enriches data from over 125 sources like Mews, Maestro, Oracle and WebRezPro. With Ascent360, all your data is all in one place, empowering you to send hyper-targeted high-impact campaigns with ease.
