Newsletter: February 2021

Most people do not like to receive unsolicited emails, and sending these kinds of communications has also grown increasingly risky. Governments in Canada and the EU have responded to consumer frustrations by instituting strong regulations that result in steep fines if violated. So where does this leave email marketers? Read the blog post to learn how Ascent360 helps marketers confidently and efficiently keep track of customer preferences and comply with regulations.

Just like understanding the 4Cs of a diamond is important for making good purchasing decisions, Ascent360 has developed the 4Cs of Data-Driven Marketing for jewelry retailers. Download the eBook to understand how the key aspects and qualities of a solid data-driven marketing approach will lead to stronger customer relationships and increased jewelry sales.

After decades of nurturing strong community ties through direct interactions, Boston-based bike retailer Wheelworks will use the Ascent360 platform to stay better connected with customers. By integrating Ascent360 with their Lightspeed POS, Wheelworks can use proven, automated campaigns to share timely and highly relevant emails with customers. If your bike shop wants to leverage your Lightspeed data to send messages that matter and drive bike sales, read the press release to learn more.

Since 20% of your customers generally account for 80% of your revenue, wouldn’t it be nice to know who your VIP customers are and how to engage them? Whether your business is using Lightspeed or Shopify, Ascent360 can integrate directly with your current POS system so you can identify your top customers and start sending them personalized offers that result in immediate returns. Get started by viewing our catalog of over 100 data sources across POS, ecommerce, lodging, booking and more.