The Ultimate Guide to Data Driven Marketing

Hospitality

Unify & merge guest data from multiple systems and drive more direct bookings & guest loyalty.

Ski

Unify & merge guest data from multiple systems and drive more season pass & lift ticket sales.

Bike/Outdoor

Unify & merge customer data from multiple systems and drive more in-store and online purchases.

Retailers

Unify & merge customer data from multiple systems and drive more customer retention and sales.

Case Studies

Guides

Webinars

Podcasts

Knowledge Base

Blog

SMS

Create personalized, omnichannel experiences that reach your guests where they are most active.

Data

Impactful marketing starts with cleansed & enriched guest data.

Segment & Automate

Build custom audiences that are as simple or complex as you need, depending on the campaign.

Email

Create captivating, open-worthy emails that lead to improved guest satisfaction and increased bookings.

Measure

Your ability to measure results and improve campaigns is the key to marketing success.

Guide

The Ultimate Guide to Data Driven Marketing

Data driven marketing is becoming a major player in today’s world, but on the surface, it can be difficult to decipher exactly what it is, how it’s different from other forms of marketing, and in what ways it can help your business.

Luckily, there are four incredibly easy steps to understanding how data driven marketing works and how you can start using it right away. 

  1. Collect and Use Your Data

  2. Segment and Personalize Your Messaging

  3. Send Targeted, Automated Campaigns

  4. Measure Results and Adjust Strategy

No matter the size of your business, with data driven marketing in your toolbelt, you will gain a 360-degree view of your customers, see a rise in engagement, retain more customers, and increase sales as a result. And with the right tool, it’s not just possible, it’s simple.

“Ascent360 is an important partner for Mike’s Bikes. Their staff, software and strategic thinking help us better know and communicate with our customers.”
ericlukan-1.png
Eric Lucan
CMO, Mike's Bikes

Ready to create 1:1 connections at scale?

Connect with one of our Marketing experts to see how you can activate your data today.