NBDA Nosh Episode 8 | Podcast | Ascent360
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NBDA Nosh Episode 8

Scott Buelter, CEO and President of Ascent360, joins Heather Mason and Rachelle Schouten of the NBDA on Nosh Episode 8 of Bicycle Retail Radio.

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A relationship marketing leader who specializes in optimizing marketing programs through data, analytics and technology, Scott has led and built marketing programs for over 50 Fortune 500 clients in multiple industries. 

Today’s podcast features news about the NBDA P2 Workshops at CABDA, NBDA’s Career Board, a recap from the recent NBDA Costa Rica trip and an interview with special guest, Scott Buelter, CEO and President of Ascent360. 

Working closely with the team at the NBDA, Scott has been helping guide and educate bike retailers on the importance of quality data collection and offering personalized, customer-centric service. Listen now and gain insights into marketing, communication, and outreach that keeps all cyclists engaged with the industry and local retailers.

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"With the Ascent360 CDP, we learned that our best customers (those with a 555 RFM score) generated far more revenue with a much higher return."
Molly Holmes
Direct Marketing Manager

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